Mailchimp vs GetResponse (March 2026)
| MMailchimp | GRGetResponse | |
|---|---|---|
| Price | Free | $19/mo |
| Rating | 4.4/5 | 4.5/5 |
| Free Tier | ✓ Yes | ✗ No |
| Best For | Small businesses, Beginners | Ecommerce stores needing cart recovery and product recommendations, Small businesses and solopreneurs growing subscriber lists |
GetResponse takes the lead with a 4.5/5 rating compared to Mailchimp's 4.4/5, though both are solid choices depending on your priorities.
Quick Overview
Mailchimp
All-in-one marketing platform with email, automation, landing pages, and more.
- Best for: Small businesses, Beginners
- Starting price: Free
- Category: Email Marketing Software
- Founded: 2001
- Pricing model: freemium
GetResponse
GetResponse is an AI-powered email marketing and automation platform offering unlimited sends, landing pages, webinars, ...
- Best for: Ecommerce stores needing cart recovery and product recommendations, Small businesses and solopreneurs growing subscriber lists
- Starting price: $19/mo
- Category: Email Marketing Software
- Founded: 1998
- Pricing model: subscription
Feature Comparison
| Feature | Mailchimp | GetResponse |
|---|---|---|
| Email Campaigns | ✓ | ✗ |
| Automation | ✓ | ✗ |
| Landing Pages | ✓ | ✗ |
| A/B Testing | ✓ | ✗ |
| Segmentation | ✓ | ✗ |
| Analytics | ✓ | ✗ |
| Integrations | ✓ | ✗ |
| Mobile App | ✓ | ✗ |
| Unlimited Email Sends | ✗ | ✓ |
| AI-Powered Email Content Generation | ✗ | ✓ |
| Drag-and-Drop Email Builder | ✗ | ✓ |
| Marketing Automation Workflows | ✗ | ✓ |
| Landing Page Builder | ✗ | ✓ |
| Signup Forms and Popups | ✗ | ✓ |
| 99% Deliverability | ✗ | ✓ |
| Webinars | ✗ | ✓ |
| SMS Marketing | ✗ | ✓ |
| AI Product Recommendations | ✗ | ✓ |
| Sales Funnel Creator | ✗ | ✓ |
| Web-Push Notifications | ✗ | ✓ |
| Custom Domain Support | ✗ | ✓ |
Pricing Comparison
Prices last verified: March 16, 2026
Mailchimp
GetResponse
Pros & Cons
Mailchimp
- Easy to use
- Great free tier
- All-in-one features
- Good templates
- Expensive at scale
- Limited automation on free
- Pricing by contacts
- Support limited on lower tiers
GetResponse
- Unlimited emails, automations, and landing pages on base plans
- High 99% deliverability with custom domain support
- AI tools accelerate campaign creation and optimization
- User-friendly drag-and-drop interfaces require no coding
- Limited to 1 automation workflow on entry-level Starter plan
- Advanced features restricted to expensive MAX/enterprise plans
- No permanent free tier beyond 14-day trial
- Pricing scales with contact volume potentially making it costly for large lists
Which Is Best for You?
Choose Mailchimp if:
- Small businesses
- Beginners
- Ecommerce
- Content creators
- You want to start with a free plan
- Budget is a priority (Free vs $19)
Choose GetResponse if:
- Ecommerce stores needing cart recovery and product recommendations
- Small businesses and solopreneurs growing subscriber lists
- Lead nurturing campaigns with automated workflows and webinars
- High-volume email campaigns for entrepreneurs and brands
- Higher user rating matters to you (4.5 vs 4.4)
Our Verdict
After thorough analysis, GetResponse takes the lead in this comparison with a higher rating of 4.5/5 versus Mailchimp's 4.4/5.
GetResponse is best for Ecommerce stores needing cart recovery and product recommendations and Small businesses and solopreneurs growing subscriber lists. Unlimited emails, automations, and landing pages on base plans.
Mailchimp remains a strong alternative, especially for Small businesses and Beginners. Easy to use.
Pricing-wise, Mailchimp is the more affordable starting option. Evaluate free trials of both before committing.