H
HubSpot4.5/5vsC
Close4.6/5HubSpot vs Close (March 2026)
| HHubSpot | CClose | |
|---|---|---|
| Price | Free | $9/mo |
| Rating | 4.5/5 | 4.6/5 |
| Free Tier | ✓ Yes | ✗ No |
| Best For | Growing businesses, Marketing teams | Inside sales teams, Startups |
Quick Verdict
Close takes the lead with a 4.6/5 rating compared to HubSpot's 4.5/5, though both are solid choices depending on your priorities.
Quick Overview
H
HubSpot
All-in-one CRM platform with marketing, sales, and service tools for growing businesses.
- Best for: Growing businesses, Marketing teams
- Starting price: Free
- Category: CRM Software
- Founded: 2006
- Pricing model: freemium
C
Close
CRM built for sales teams with built-in calling, email, and sales automation.
- Best for: Inside sales teams, Startups
- Starting price: $9/mo
- Category: CRM Software
- Founded: 2013
- Pricing model: subscription
Feature Comparison
| Feature | HubSpot | Close |
|---|---|---|
| Contact Management | ✓ | ✓ |
| Pipeline Management | ✓ | ✓ |
| Email Tracking | ✓ | ✓ |
| Marketing Automation | ✓ | ✗ |
| Reporting | ✓ | ✓ |
| Mobile App | ✓ | ✓ |
| Integrations | ✓ | ✓ |
| AI Features | ✓ | ✗ |
| Built-in Calling | ✗ | ✓ |
Pricing Comparison
Prices last verified: March 16, 2026
HubSpot
Free
Starting price
freemium · 4 plans
Free
FreeStarter
$20/moProfessionalPopular
$890/moEnterprise
$3,600/moClose
$9/mo
Starting price
subscription · 4 plans
Solo
$9/moEssentials
$35/moProfessionalPopular
$99/moEnterprise
$149/moPros & Cons
HubSpot
Pros
- Generous free tier
- All-in-one platform
- Excellent UI/UX
- Great educational resources
Cons
- Expensive at scale
- Complex pricing tiers
- Learning curve
- Limited customization on free tier
Close
Pros
- Built-in calling
- Sales-focused
- Fast and clean
- Email sequences
Cons
- No marketing features
- Limited customization
- Can get expensive
- No free tier
Which Is Best for You?
H
Choose HubSpot if:
- Growing businesses
- Marketing teams
- Inbound marketing
- B2B companies
- You want to start with a free plan
- Budget is a priority (Free vs $9)
C
Choose Close if:
- Inside sales teams
- Startups
- Cold calling teams
- B2B sales
- Higher user rating matters to you (4.6 vs 4.5)
Our Verdict
🏆
CClose — WinnerHHubSpot — Runner-up
After thorough analysis, Close takes the lead in this comparison with a higher rating of 4.6/5 versus HubSpot's 4.5/5.
Close is best for Inside sales teams and Startups. Built-in calling.
HubSpot remains a strong alternative, especially for Growing businesses and Marketing teams. Generous free tier.
Pricing-wise, HubSpot is the more affordable starting option. Evaluate free trials of both before committing.
Explore More
HubSpot Alternatives
Close Alternatives
Category Resources
Related Reading
Frequently Asked Questions
Close takes the lead with a 4.6/5 rating compared to HubSpot's 4.5/5, though both are solid choices depending on your priorities.
HubSpot starts at Free/mo (free tier available), while Close starts at $9/mo.
Yes. Most users can migrate data between the two. Check both platforms for import/export tools before switching.
HubSpot integrates with Salesforce, Slack, Gmail, Outlook. Close integrates with Zapier, Slack, Calendly, HubSpot. Both offer solid third-party connectivity, though the best choice depends on your existing tech stack.
Both tools are designed for ease of use. HubSpot is best for Growing businesses and Marketing teams, while Close excels for Inside sales teams and Startups. Consider trying both free trials to judge which interface suits your workflow.
HubSpot has a 4.5/5 rating from 10,500 reviews, while Close scores 4.6/5 from 1,100 reviews. Higher review counts generally indicate a more established support ecosystem.
For small businesses, HubSpot may be more budget-friendly starting at Free. However, Close ($9/mo) could offer better value depending on the features you need most.
For enterprise use, consider which offers more advanced plans. HubSpot has 4 plans while Close has 4 plans. Evaluate each tool's enterprise features, security compliance, and team management capabilities before committing.
Check each tool's website for the latest mobile app availability. Both HubSpot and Close offer web-based access, and many modern SaaS tools provide companion mobile apps for iOS and Android.
Choose HubSpot if you prioritize generous free tier and want to start free. Choose Close if you value built-in calling.