W
Wistia Pricing (March 2026)
Free plan available
Prices verified March 16, 2026
How much does Wistia cost?
Wistia offers a free plan with paid tiers starting at Free/mo.
Free TierYes
Starting PriceFree
Number of Plans4
Billing Cyclemonthly
Pricing Modelfreemium
All Plans
Feature Breakdown by Plan
| Feature | Free | Plus | Pro | Advanced |
|---|---|---|---|---|
| 10 videos | ✓ | ✗ | ✗ | ✗ |
| Basic analytics | ✓ | ✗ | ✗ | ✗ |
| Wistia branding | ✓ | ✗ | ✗ | ✗ |
| 20 videos | ✗ | ✓ | ✗ | ✗ |
| No branding | ✗ | ✓ | ✗ | ✗ |
| A/B testing | ✗ | ✓ | ✗ | ✗ |
| Unlimited videos | ✗ | ✗ | ✓ | ✗ |
| Lead capture | ✗ | ✗ | ✓ | ✗ |
| Integrations | ✗ | ✗ | ✓ | ✗ |
| Marketing automation | ✗ | ✗ | ✗ | ✓ |
| Advanced analytics | ✗ | ✗ | ✗ | ✓ |
| Priority support | ✗ | ✗ | ✗ | ✓ |
Team Cost Calculator
Estimated monthly costs based on team size (price per user × team members):
| Team Size | Plus | Pro | Advanced |
|---|---|---|---|
| 5 users | $95/mo | $395/mo | $1,595/mo |
| 10 users | $190/mo | $790/mo | $3,190/mo |
| 25 users | $475/mo | $1,975/mo | $7,975/mo |
| 50 users | $950/mo | $3,950/mo | $15,950/mo |
Is Wistia Worth It?
4.5/5 from 1,200 reviews
The free plan lets you test core functionality before committing.
Paid plans range from $19/mo (Plus) to $319/mo (Advanced). Most users pick the Pro plan.
Best for: Marketing teams, B2B companies, Content marketers. Keep in mind: expensive.
Wistia Pros & Cons
Pros
- Marketing focused
- Great analytics
- Lead capture
- No ads ever
- Brand customization
Cons
- Expensive
- Video limits
- No mobile app
- Limited free tier
Frequently Asked Questions
Wistia offers a free plan. Paid plans start at Free/mo, billed monthly. There are 4 plans total.
Yes, Wistia offers a free tier that lets you try core features before upgrading to a paid plan.
The most affordable paid plan is Plus at $19/mo.
With a 4.5/5 rating from 1,200 reviews, Wistia is well-regarded. Best for: Marketing teams, B2B companies, Content marketers.
Wistia bills monthly. The pricing model is freemium.
Wistia offers 4 plans: Free, Plus, Pro, Advanced.