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Heap Pricing (March 2026)

Free plan available
Prices verified March 16, 2026

How much does Heap cost?

Heap offers a free plan with paid tiers starting at $99/mo.

Free TierYes
Starting Price$99/mo
Number of Plans4
Billing Cyclemonthly
Pricing Modelsubscription

All Plans

Free

Free
Billed monthly
  • Basic automatic capture
  • Up to 10,000 sessions
  • Basic reports
Start Free
Most Popular

Growth

$99/mo
Billed monthly
  • Advanced analytics
  • Unlimited events
  • Real-time reports
  • Basic integrations
Try Growth

Pro

$499/mo
Billed monthly
  • CoPilot AI
  • Advanced integrations
  • Custom dashboards
  • Priority support
Try Pro

Enterprise

$1,499/mo
Billed monthly
  • Heap Illuminate
  • Advanced security
  • Custom implementation
  • Dedicated success manager
Try Enterprise

Feature Breakdown by Plan

FeatureFreeGrowthProEnterprise
Basic automatic capture
Up to 10,000 sessions
Basic reports
Advanced analytics
Unlimited events
Real-time reports
Basic integrations
CoPilot AI
Advanced integrations
Custom dashboards
Priority support
Heap Illuminate
Advanced security
Custom implementation
Dedicated success manager

Team Cost Calculator

Estimated monthly costs based on team size (price per user × team members):

Team SizeGrowthProEnterprise
5 users$495/mo$2,495/mo$7,495/mo
10 users$990/mo$4,990/mo$14,990/mo
25 users$2,475/mo$12,475/mo$37,475/mo
50 users$4,950/mo$24,950/mo$74,950/mo

Is Heap Worth It?

4.34.3/5 from 450 reviews

The free plan lets you test core functionality before committing.

Paid plans range from $99/mo (Growth) to $1,499/mo (Enterprise). Most users pick the Growth plan.

Best for: Product teams analyzing user journeys to boost conversion and retention, Marketers identifying friction in complex applications without manual tagging, Enterprises needing retroactive insights on digital experiences. Keep in mind: chaotic data volume from auto-tracking can create storage challenges.

Heap Pros & Cons

Pros
  • Zero tagging maintenance with automatic tracking
  • Retroactive analysis capabilities for evolving business needs
  • Real-time insights for faster decision making
  • Complete data capture reveals unknown user behaviors
  • Optimized for complex web and mobile applications
  • AI-driven discovery uncovers hidden opportunities
  • Proven ROI with 30%+ conversion lifts reported by customers
Cons
  • Chaotic data volume from auto-tracking can create storage challenges
  • High support costs for segmenting massive datasets
  • PII exposure risks with aggressive data capture
  • Custom pricing model lacks transparency
  • Post-acquisition integration uncertainties with Contentsquare

Frequently Asked Questions

Heap offers a free plan. Paid plans start at $99/mo, billed monthly. There are 4 plans total.
Yes, Heap offers a free tier that lets you try core features before upgrading to a paid plan.
The most affordable paid plan is Growth at $99/mo.
With a 4.3/5 rating from 450 reviews, Heap is well-regarded. Best for: Product teams analyzing user journeys to boost conversion and retention, Marketers identifying friction in complex applications without manual tagging, Enterprises needing retroactive insights on digital experiences.
Heap bills monthly. The pricing model is subscription.
Heap offers 4 plans: Free, Growth, Pro, Enterprise.
Visit Heap

Read full Heap review

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