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Ahrefs Pricing (March 2026)
Starting from $29/mo
Prices verified March 16, 2026
How much does Ahrefs cost?
Ahrefs starts at $29/mo with 5 plans available.
Free TierNo
Starting Price$29/mo
Number of Plans5
Billing Cyclemonthly
Pricing Modelsubscription
All Plans
Most Popular
Standard
$249/mo
Billed monthly
- 20 projects
- 2000 tracked keywords
- 500K crawl credits/month
Feature Breakdown by Plan
| Feature | Starter | Lite | Standard | Advanced | Enterprise |
|---|---|---|---|---|---|
| 1 project | ✓ | ✗ | ✗ | ✗ | ✗ |
| 100 tracked keywords | ✓ | ✗ | ✗ | ✗ | ✗ |
| 5K crawl credits/month | ✓ | ✗ | ✗ | ✗ | ✗ |
| 5 projects | ✗ | ✓ | ✗ | ✗ | ✗ |
| 750 tracked keywords | ✗ | ✓ | ✗ | ✗ | ✗ |
| 10K crawl credits/month | ✗ | ✓ | ✗ | ✗ | ✗ |
| 20 projects | ✗ | ✗ | ✓ | ✗ | ✗ |
| 2000 tracked keywords | ✗ | ✗ | ✓ | ✗ | ✗ |
| 500K crawl credits/month | ✗ | ✗ | ✓ | ✗ | ✗ |
| 50 projects | ✗ | ✗ | ✗ | ✓ | ✗ |
| 5000 tracked keywords | ✗ | ✗ | ✗ | ✓ | ✗ |
| 1.5M crawl credits/month | ✗ | ✗ | ✗ | ✓ | ✗ |
| Unlimited projects | ✗ | ✗ | ✗ | ✗ | ✓ |
| 10K tracked keywords | ✗ | ✗ | ✗ | ✗ | ✓ |
| 5M crawl credits/month | ✗ | ✗ | ✗ | ✗ | ✓ |
Team Cost Calculator
Estimated monthly costs based on team size (price per user × team members):
| Team Size | Starter | Lite | Standard | Advanced |
|---|---|---|---|---|
| 5 users | $145/mo | $645/mo | $1,245/mo | $2,245/mo |
| 10 users | $290/mo | $1,290/mo | $2,490/mo | $4,490/mo |
| 25 users | $725/mo | $3,225/mo | $6,225/mo | $11,225/mo |
| 50 users | $1,450/mo | $6,450/mo | $12,450/mo | $22,450/mo |
Is Ahrefs Worth It?
4.8/5 from 850 reviews
There is no free tier, but most paid plans include a trial period.
Paid plans range from $29/mo (Starter) to $449/mo (Advanced). Most users pick the Standard plan.
Best for: Link builders, Content marketers, SEO agencies. Keep in mind: expensive.
Ahrefs Pros & Cons
Pros
- Best backlink database
- Accurate rank tracking
- Great content explorer
- Clean interface
- Regular updates
Cons
- Expensive
- Limited local SEO
- No phone support
- Credit-based pricing
Frequently Asked Questions
Ahrefs starts at $29/mo, billed monthly. There are 5 plans available.
No, Ahrefs does not currently offer a free plan, though most paid plans include a trial period.
The most affordable paid plan is Starter at $29/mo.
With a 4.8/5 rating from 850 reviews, Ahrefs is well-regarded. Best for: Link builders, Content marketers, SEO agencies.
Ahrefs bills monthly. The pricing model is subscription.
Ahrefs offers 5 plans: Starter, Lite, Standard, Advanced, Enterprise.
Ahrefs excels in backlink analysis, offering superior tools like unlimited reporting on higher plans ($249+/month), more detailed link intersect (up to 10 URLs vs. Semrush's 4), and a larger keyword database (28.7B keywords in 217 locations). Semrush outperforms in keyword research with more US-specific data (3.8B keywords), daily rank tracking, PPC/ad tools, AI features (e.g., visibility tracking in Semrush One at $199/month), and comprehensive site audits. Choose Ahrefs for SEO-focused agencies with multiple sites; Semrush for broader marketing, including PPC and AI search optimization.
Ahrefs is widely regarded as the most accurate SEO tool, particularly for backlink data, keyword difficulty scores, and traffic potential metrics. It boasts the largest backlink index with over 35 trillion links, frequent 15-30 minute updates, and more precise keyword difficulty calculations based on actual ranking page links rather than domain metrics alone. While no tool offers perfect keyword volumes due to lacking Google's internal data, Ahrefs' directional accuracy excels for most SEO decisions.
Semrush was founded in 2008 by Russian technologists Oleg Shchegolev and Dmitry Melnikov in St. Petersburg, Russia, but it is now an American public company headquartered in Boston, Massachusetts. The company went public on the NYSE in March 2021 and ceased all operations in Russia in 2022 following the invasion of Ukraine.
Yes, Ahrefs is generally considered trustworthy as a leading SEO tool, with high average user ratings of 3.9/5 across platforms like Capterra (4.7/5), G2 (4.5/5), and TrustRadius (4.5/5), praising its accurate data, reliable backlink analysis, and comprehensive features. However, Trustpilot scores it lower at 1.9/5 due to complaints about high pricing and customer service. Most reviews from 2026 affirm its value for serious SEO professionals despite some limitations like no free trial and steep costs.