Intermediate
How to set up product reviews on Squarespace
Quick Answer
Set up product reviews on Squarespace by enabling the built-in review system in Commerce settings, configuring review preferences, and customizing the display options. Reviews will then appear automatically on product pages for customer feedback.
Prerequisites
- Active Squarespace Commerce plan
- Products already added to your store
- Basic familiarity with Squarespace admin interface
- Understanding of your site's customer workflow
1
Access Commerce Settings
Log into your Squarespace admin panel and navigate to Commerce in the main menu. Click on Settings to access your store configuration options.
Tip
Make sure you're on a Commerce plan, as product reviews are not available on basic plans.
2
Enable Product Reviews
In the Commerce Settings, scroll down to find Customer Accounts section. Toggle on Enable product reviews. This activates the review system for all products in your store.
Tip
Enabling reviews also requires customers to create accounts, which can help reduce spam reviews.
3
Configure Review Settings
Under Product Reviews settings, choose your preferences:
- Select Auto-approve reviews or Manually approve reviews
- Enable Email notifications for new reviews
- Set Review submission requirements (verified purchase only or all customers)
Tip
Manual approval gives you more control but requires active moderation to maintain customer engagement.
4
Customize Review Display Options
Navigate to Design > Site Styles to customize how reviews appear. You can modify:
- Star rating colors and size
- Review text formatting
- Review section placement on product pages
5
Set Up Review Notifications
Go to Commerce > Settings > Email and configure review-related notifications. Enable New Review Notification to receive alerts when customers submit reviews. Customize the email template if needed.
Tip
Set up notifications to respond quickly to both positive and negative reviews.
6
Configure Customer Account Requirements
Under Commerce > Settings > Customer Accounts, ensure account creation is enabled. Choose between Required for checkout or Optional but encouraged. This affects who can leave reviews on your products.
Tip
Requiring accounts reduces fake reviews but may decrease conversion rates.
7
Test the Review System
Create a test customer account and make a test purchase. After the order is complete, log in as the test customer and navigate to a product page. Verify that the Write a Review section appears and submit a test review to ensure the system works properly.
Tip
Test both the customer experience and admin moderation workflow before going live.
8
Manage and Moderate Reviews
Access submitted reviews by going to Commerce > Orders > Reviews. Here you can:
- Approve or reject pending reviews
- Respond to customer reviews
- Delete inappropriate content
- Export review data
Tip
Regularly engage with reviews by responding to feedback - it shows customers you value their input.
Troubleshooting
Reviews not appearing on product pages
Verify that Customer Accounts and Product Reviews are both enabled in Commerce Settings. Check that your template supports the review feature by switching to a different template temporarily.
Customers can't submit reviews
Ensure customers have created accounts and completed purchases if you've enabled verified purchase only reviews. Check that the product page template includes the review section in Design > Product Page.
Review notifications not working
Go to Commerce > Settings > Email and verify the notification email address is correct. Check your spam folder and ensure the email template is properly configured and enabled.
Review styling looks broken
Clear your browser cache and check Design > Site Styles for conflicting custom CSS. Try switching to a default template temporarily to isolate styling issues, then reapply customizations gradually.
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